Are you free? If no one is watching, will anyone post it? In this way, the launch of video dynamics is more like a political task, like the popularity of short video wars, but it is difficult to grasp any general needs, because the time of posting and viewing, the sender and the viewer, and the demand mentality are completely different . You only have the mentality of doing basic functions well, and you are neither willing to force operations nor use algorithms, then there must be conflicts. After all, no matter Douyin, Kuaishou or Station B, what they do is not just as simple as "make a general product and infrastructure and leave the rest to natural growth",
they must actively cultivate and support the content ecology, strong operation and strong guidance , algorithms and human intervention in parallel, which has already broken through the category of single-product winning theory. 2. Habit saturation When a user gets a product, the habits that will be formed are basically determined and have an upper limit. If the upper limit is exceeded, retraining and education are useless, because the brain is not enough. WeChat has preempted people's habits of chatting and communicating, reading public accounts, socializing sms marketing service in the circle of friends, and transaction payment, which is almost a limit. You must know that even OSs such as Apple and Android have limited user habits, and the apps that users really commonly use will not exceed one screen. From this perspective,