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Instead, you need to commit to investing in marketing every month when your business is booming and your phone is silent.Marketing is what ensures the future success of your business. If you don't continually invest in marketing, you risk sowing your own downfall, not in the short term, Whatsapp Mobile Number List but sooner than you think.Free Guide: The Ultimate Guide to Inbound Marketing Strategy 2022 Today's buyers rely on marketing materials to make a purchase Since today's customers do a lot of research before making a purchase,
it's the marketing materials that help them prepare to buy. As such, these marketing materials play an even bigger role in generating revenue.Unfortunately, too many companies fail to understand this, doubling down on cutting marketing departments while increasing sales.In fact, there is some Whatsapp Mobile Number List data to suggest that companies perform better when the ratio of sales reps to marketers is more even , that is, when there are fewer sales reps for every marketer. But for many organizations, this ratio can climb to 10 to 1 or more. In other words, some companies have dozens of sales representatives for each distributor.